Impact of Magazines and Newspapers

The effect on referrals

Upon circulating your own patient-education magazine or newspaper, you will notice significant increases in:

  1. Enquiries – telephone, email, front desk and within the business.

  2. Referrals – ffrom other businesses and more importantly directly from customers or other non-specialist sources.

  3. Treatment uptake – you will notice a change in the total number of sales of treatments and services, as evidenced by businesses which have used our magazines.

  4. Profile – people within your catchment area should recognise both your name and the name of the business more readily.

  5. Recognition – local medical referrers and customers will see you as a professional opinion leader, who they can trust to provide accurate information and advice.

There is evidence to suggest a direct correlation between effectively distributed magazines or newspaper and an increase in referrals. The graph below shows the impact a personalised patient-education magazine had on the amount of self referrals in a practice that effectively distributed the magazine.


In the graph below, one can see the effect that a personalised patient-education magazine or newspaper had on the number of referrals in one business

Marketing Period
Jan 08 - August 09
Referrals
Trend
Magazine Distribution

Testimonials

What others say:

Here is a selection of testimonials from clinicians who have had a fully customised magazine or newspaper produced for their business.

View Magazines and newspapers

See for yourself! Clinicians who are using our fully customised and personalised customer-orientated magazines and newspapers…

Dentistry

Dental magazine for promoting your practice, treatments and services to existing and potential clients. Fully customised for you!

Invisalign

Invisalign magazine for promoting your practice, treatments and services to existing and potential clients. Fully customised for you!

Orthodontics

Orthodontic options for promoting your practice

Beauty

Beauty magazine for promoting your clinic/spa, treatments and services to existing and potential clients. Fully customised for you!

Newsletter

Subscribe to our Newsletter

* indicates required

Do you require your magazine or newspaper in another language?

It's the same great personalised branded practice magazine and newspaper, with the same patient education, but translated into any language.

How to get your own magazine

See the full list of titles under 'Magazines' and 'Newspapers' links above, with full details of each range and how to order. You can download a pdf below:

Price Guide

Smiles & FacesThe art and science of magazine marketing

image
The statistics don’t lie!

The art and science of magazine marketing will help you understand the success of marketing…

Read more…

Lush Design ServicesPrice guide for design services

image
Do you need other design services?

Additional design services provided by Lush Design, please download the price guide below:

Price Guide